Specialization Marketing Management

This major will prepare future marketers to deal with this new and still-developing market environment, by arming them with the practical knowledge, required expertise and skills they will use in the field. As a marketing major at our school, you will spend much of your time working with advertising, event planning, branding, strategy, research, sales, marketing communication, image and video editing software, statistical software, nonprofits, and team skills. You will learn about the diversity of marketing, critical thinking, consumer behaviors, career options, and product development, as well as how to apply this knowledge in your own work.


Knowledge to gain:

Basics of Business Administration

Marketing plan development, research methods

Approaches to increase sales

Development of Marketing Communication, communication tools

Modern Marketing trends


Skills to be developed:

Marketing Research, data analysis, reporting. Formulating research-findings based strategy directions

Work with image and video editing software (such as Photoshop, Illustrator, CorelDraw, Premier) and statistical software (SPSS).

Use of modern information technology

Communication in Mongolian and foreign language, express yourself, present it

Work independently and in team, leadership

Personal development, creative thinking 


Specialized courses:

Basics of Marketing

Marketing Management

Marketing Research

Product and Pricing policy

Sales Management

Service Management

International Marketing

Consumer Behavior

Digital Marketing

Integrated Marketing Communication

Special Marketing Topics

Marketing Strategy


Graduates career opportunities

Marketing Manager

Brand Manager

PR Manager

Advertising Manager                                                                                                                 

Content manager

Social Media Manager

Event Manager

Export Manager and more


Successes of our students:

2014 1st place in National Marketing Olympiad

2017 3rd place in National Marketing Olympiad

2017 Golden Medal in “Must English Olympics”

“Start-up weekend-2017” 1st place

D Hackaton-2017 3rd place

2017 Business Project Competition in cooperation with Buryat state University, Russian Federation, 2nd and 3rd place

2016 3rd place in "Erdmiin shuvuu" students' research conference

2017 special place in "Erdmiin shuvuu" students' research conference